Press

Persosa in the news

Read more about Persosa and explore some of our press and community mentions.

Persosa named one of top 20 innovators in CEM in 2021

Technology Innovators, April 12, 2021

A few years ago, Greg Lim was working with Spiritual Gangster, a pioneer in the yoga clothing industry that is popular with yogis and celebrities. He was looking for an easy-to-implement solution to create personalized customer experiences on their website as they were releasing new men’s and children’s clothing lines.

With their current homepage being designed for a female audience, he feared they would lose the potential men’s and children’s customers. The search and lack of solutions led him to co-found Persosa to solve his clients exact needs. “Since then, we developed a personalization platform, Persosa, and continued to develop additional functionality to meet the demands of the industry,” says Greg, CEO and Co-founder, Persosa.

102 Startups Selected For Plug and Play's Fall 2020 Batches

Plug and Play, August 27, 2020

Plug and Play has announced the selection of 102 new startups into their fall 2020 batches. These startups were selected to join one of the following programs that will run through October 2020: Brand & Retail, Enterprise Tech, Food & Beverage, Media & Advertising, New Materials & Packaging, and Supply Chain. Of the 102 startups, 49 of them are internationally based and represent 13 different countries. The full list of startups is available on Plug and Play's website.

2019 Best Tech Startups in Phoenix

The Tech Tribune

The Tech Tribune staff has compiled the very best tech startups in Phoenix, Arizona. In doing our research, we considered several factors including but not limited to: Revenue potential, leadership team, brand/product traction and competitive landscape.

Additionally, all companies must be independent (un-acquired), privately owned, at most 10 years old, and have received at least one round of funding in order to qualify.

10 Valley startups named as winners of Arizona Innovation Challenge

Phoenix Business Journal, December 20, 2018

The Arizona Commerce Authority has chosen 10 local startups, including seven software companies, as winners in its Fall 2018 round of the revamped Arizona Innovation Challenge. The business plan competition for promising early-stage companies in high-growth industries awards $1.5 million twice a year to the most qualified, innovative startups. The money is intended to grow their business to advance innovation and technology commercialization opportunities in Arizona.

StartupAZ's Founders Collective picks 11 startups for new group

Phoenix Business Journal, June 11, 2018

Persosa co-founder CEO Kirk Morales knows his startup needs all the help it can get, especially when that help is free from local company founders who have been in similar situations. Morales’ Phoenix-based online personalization software company is among 11 startups chosen for a new group of the Founders Collective, funded and operated by the nonprofit StartupAZ Foundation.

LifeLock co-founder leads seed round for Phoenix software startup

Phoenix Business Journal, May 15, 2018

A Phoenix-based online personalization software startup has raised a $550,000 seed round led by LifeLock co-founder and former CEO Todd Davis. Hyver Labs LLC, which does business as Persosa, closed its seed round in early April and announced the funding round May 15, said Mike Bell, Persosa’s chief marketing officer and co-founder. Bell said Davis’ advice has “been critical to decide how much equity to take and how not to offer up too much.”